AMD Triples the Performance of ATI Embedded Graphics Chips
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AMD Triples the Performance of ATI Embedded Graphics Chips

SUNNYVALE, Calif. — (BUSINESS WIRE) — May 31, 2009 AMD (NYSE: AMD) announced the ATI Radeon™ E4690 graphics processor unit (GPU) designed to enable a whole level of new reality for embedded graphics applications with more than triple1 the 3D graphics performance of prior AMD embedded products. Arcade system manufacturers will appreciate the long term support and lower cost of placing the GPU chip directly on the motherboard instead of a separate add-in graphics card. This product will enable digital signage manufacturers to decode and play multiple high-definition videos in hardware, offloading all the decoding from the CPU2. Casino system manufacturers will be amazed by triple the graphics performance to help attract players while increasing overall entertainment value with incredibly realistic 3D graphics, plus two-monitor support3.

“The ATI Radeon E4690 sets a new bar for embedded graphics performance,” said Richard Jaenicke, director of embedded graphics at AMD. “Blazingly fast graphics and HD video capabilities enhance the appeal of applications − such as arcade, casino, digital signage and more. With the industry’s only embedded graphics chip that offers DirectX 10.1 and UVD 2.0 support, the ATI Radeon E4690 enables competitive advantages for AMD’s embedded customers.”

“The ATI Radeon E4690 is the perfect solution for the digital signage market,” said Dwight Looi, product manager at iBASE Technology, Inc. “The ATI Radeon E4690 combines phenomenal graphics performance, full hardware HD video decode acceleration and 512MB of very fast GDDR3 memory into a compact 35 mm package, which enables us to offer a high-end digital signage solution in a previously impossible, booked-sized system.”

“With the on-chip memory and responsive technical support from AMD, we were able to bring our Condor 200 product, featuring ATI Radeon E4690, to market in just six weeks from the time we received the design documents,” said Selwyn Henriques, president of Tech Source, Inc. “Based on the product specifications, TechSource expects the resulting product to significantly outperform existing products in the industry.”

Supporting Resources

Product webpage: http://www.amd.com/radeonE4690

iBASE webpage: http://www.ibase.com.tw/2009/si-28.html

Tech Source webpage: http://www.techsource.com/

About AMD

Advanced Micro Devices (NYSE: AMD) is an innovative technology company dedicated to collaborating with customers and technology partners to ignite the next generation of computing and graphics solutions at work, home and play. For more information, visit http://www.amd.com.

Copyright 2009, Advanced Micro Devices, Inc. AMD, the AMD Arrow logo, ATI, the ATI logo, Radeon, and combinations thereof are trademarks of Advanced Micro Devices, Inc. Other names are for informational purposes only and may be trademarks of their respective owners.

1 Performance is based on the comparison of ATI Radeon E4600 to ATI Radeon E2400 using 3Dmark06 tests run in the similar system configuration: MSI K9A2 Platinum (790FX, SB600), AMD Athlon X2 7850 (2.8 GHz), 2 GB DDR2 800MHz 5-5-5-12, Video Driver: 8.612 RC1 (Catalyst 9.5), Windows Vista Ultimate 32-bit SP1

Note graphics components of 3DMark06 are insensitive to system configuration when there is sufficient frame-buffer size.

2 With Unified Video Decoder 2, ATI Radeon E4690 offloads 100% of the ‘decode’ function for video playback. See notes for ATI Radeon HD 4000 series ( http://ati.amd.com/products/radeonhd4600/index.html) and Unified Video Decoder 2 (UVD 2)

3 Monitor support is dependant upon display output configuration and motherboard design from manufacturer.

4 Product and support availability subject to change without notice.



Contact:

AMD Global Communications
John Swinimer, 905-882-2600 Ext. 2704
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