Leading 3D Solution Used by Design-Driven Production Company in Marvel’s Blockbuster Film

FRIEDRICHSDORF, Germany — (BUSINESS WIRE) — May 31, 2016 — MAXON, the leading developer of professional 3D modeling, painting, animation and rendering solutions, is pleased to announce that design-driven production company Sarofsky relied on its celebrated Cinema 4D (C4D) software suite as a central content creation production tool in delivering the 3D elements in the main-on-end (MOE) title sequence in Marvel’s Captain America: Civil War.

Directed by Anthony and Joe Russo, Captain America: Civil War pits members of the Avengers team against one another due to political pressures, most notably between Captain America and Iron Man.

Under the direction of company Principal and Executive Creative Director Erin Sarofsky, together with Executive Producer Steven Anderson, Creative Director and Designer John Filipkowski, and other Sarofsky artists, the Chicago-based creative team worked directly with Marvel’s Captain America: Civil War VFX Supervisor Dan DeLeeuw and VFX Producer Jen Underdahl to create a fully composited and rendered two minute MOE title sequence that blends CG-based and photo-real elements.

Cinema 4D has been in use at Sarofsky for the past five years where it has steadily become a staple in the studio’s production pipeline. As a main 3D application on Captain America: Civil War, MAXON’s Cinema 4D R17 (R17) – the latest version of the software introduced last Fall – was used primarily for animation, asset creation and rendering multi passes for compositing. Previously, Sarofsky used Cinema 4D to provide MOE titles on several other Marvel feature films including Captain America: Winter Soldier that drew on the software for modeling and animating several scenes. The main-on-end titles for Marvel’s Ant-Man marked the first time the studio leveraged Cinema 4D as a primary 3D application tool.

“With over 30 credits in the title sequence and multiple artists working on each scene, the studio was challenged to come up with new creative techniques and approaches to create a dependable 3D workflow that would allow us to conceptualize and organize a large number of compositing passes, and maintain consistency in being able to complement the film’s narrative style with somber yet visually captivating photorealistic imagery,” said Sarofsky.

According to Filipkowski, Sarofsky leveraged various features within Cinema 4D, most notably the new Take System in R17 that provided the team maximum flexibility to create and switch between multiple versions of a scene all within one project and the powerful MoGraph toolset for intuitively animating objects.

“The Cinema 4D workflow is intuitive and has become a go-to program for many of our daily problem solving tasks,” he began. “The Take System especially was a great way for us to separate render layers and various animated elements while staying flexible should any individual object pass need to be updated across the whole sequence. This saved us enormous amounts of time and enhanced the team’s ability to collaborate efficiently. Coupled with the versatility provided in the MoGraph effector modules to create complex animations quickly and easily without manual keyframing, we had an insane, streamlined workflow that allowed us to creatively handle this larger scale title project successfully and achieve deeper levels of photorealism.”

Captain America: Civil War was released in the US on May 6, 2016. Additional information on the Sarofsky main-on-end title workflow is available at: http://sarofsky.com/work/#!/captain-america-civil-war.

About Sarofsky

Sarofsky specializes in design-driven production and works with a broad range of clients in the advertising, broadcast, network, film and entertainment industries across the United States and in Europe. Sarofsky produces high-end designs that take many forms, including commercials, television and film main title sequences and new media applications. For additional information visit http://sarofsky.com/.

About MAXON

Headquartered in Friedrichsdorf, Germany, MAXON Computer is a developer of professional 3D modeling, painting, animation and rendering solutions. Its award-winning Cinema 4D and BodyPaint 3D software products have been used extensively to help create everything from stunning visual effects in top feature films, TV shows and commercials, cutting-edge game cinematics for AAA games, as well for medical illustration, architectural and industrial design applications. MAXON has offices in Germany, USA, United Kingdom, France, Japan and Singapore. MAXON products are available directly from the web site and its worldwide distribution channel. Specially priced learning editions of the company’s software solutions are also made available to educational institutions. MAXON is part of the Nemetschek Group. For additional information on MAXON visit  www.maxon.net.

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