Autodesk Motion FX Helps Transform Movement Into Video Magic

Latest Autodesk App for Mac OS X Lion Now Available on the Mac App Store

SAN RAFAEL, Calif. — (BUSINESS WIRE) — August 24, 2011 — Autodesk, Inc. (NASDAQ: ADSK), released the Autodesk Motion FX app, a free* movement-based video effects app available exclusively for Mac OS X Lion. The app enables users to create smoke, fire and a variety of other fluid effects that react to real-time movements captured on the Mac FaceTime camera.

The Autodesk Motion FX app makes the most of new facial tracking technology and full-screen mode on Mac OS X Lion, as well as Academy Award-winning Autodesk Maya fluid effects technology, to create swirling motion-driven effects in real time. A variety of preset effects are included in the app’s five modes:

Motion Detect: Effects chase movements picked up by the camera
Color Detect: Effects are applied to a user-selected color from the live video
Face Detect: Effects emit from any face visible to the camera
Effect Paint: Users can blaze a trail of vivid effects across a screen using their mouse or trackpad
Video Warp: Users can create amazing effects by warping their video feed in real time

A cycle mode allows effects to automatically transition from one to the other, leaving the user’s hands free to play with motion. Users also can choose to overlay their real-time effects on top of their video feed or perform on a blank canvas.

The Autodesk Motion FX app provides one-click capture for grabbing still images as their dynamic creation unfolds. Support for multiple displays also enables users to control the effects on one screen, while displaying the output on a secondary screen or video projector—perfect for video artists performing before an audience.

“The Autodesk Motion FX app makes it fun and easy to create evolving kinetic artwork using only the built-in FaceTime camera,” said Samir Hanna, vice president of Consumer Products at Autodesk. “The app lets you play with dazzling effects that come from the sleight of a hand or roll of the eye, turning live movements into works of art.”

Pricing and Availability

The Autodesk Motion FX app is available for free* from the Mac App Store for desktops running Mac OS X Lion. A video is also available on the Autodesk YouTube Channel.

About Autodesk

Autodesk, Inc., is a leader in 3D design, engineering and entertainment software. Customers across the manufacturing, architecture, building, construction, and media and entertainment industries -- including the last 16 Academy Award winners for Best Visual Effects -- use Autodesk software to design, visualize and simulate their ideas. Since its introduction of AutoCAD software in 1982, Autodesk continues to develop the broadest portfolio of state-of-the-art software for global markets. For additional information about Autodesk, visit www.autodesk.com.

*Free products are subject to the terms and conditions of the end-user license and services agreement that accompanies the software.

Autodesk, AutoCAD, Autodesk Motion FX and Maya are registered trademarks or trademarks of Autodesk, Inc., and/or its subsidiaries and/or affiliates in the USA and/or other countries. Academy Award is a registered trademark of the Academy of Motion Picture Arts and Sciences. Mac is a trademark of Apple Inc., registered in the U.S. and other countries. All other brand names, product names or trademarks belong to their respective holders. Autodesk reserves the right to alter product and services offerings, and specifications and pricing at any time without notice, and is not responsible for typographical or graphical errors that may appear in this document.

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