New GO Series Offers Faster Routing, Enhanced Software and New Look and Feel

CONCORD, Mass. — (BUSINESS WIRE) — November 1, 2010 — TomTom, the world’s leading provider of location and navigation solutions, announced today the launch of its newest generation of navigation devices in the United States. The new TomTom GO 2405 TM and GO 2505 TM devices will offer consumers a powerful navigation experience with faster routing, an enhanced software platform, and a new look and feel.

“At TomTom, we are continuously working to deliver innovative navigation solutions for our consumers,” said Tom Murray, senior vice president of market development, TomTom. “The GO Series combines new software architecture and enhanced routing to provide our consumers with superior driving intelligence.”

Smarter, Faster Routing

TomTom is committed to providing drivers with a world-class navigation experience and now has created a patented, high-speed algorithm that allows for instant route planning. The GO 2405 TM and GO 2505 TM utilize this innovative technology to conduct continuous routing. By regularly monitoring traffic information, these models will recommend the best current route to drivers.

Intuitive User Experience

The GO 2405 TM and GO 2505 TM are the first TomTom products to include a new, enhanced user interface. With more-intuitive software, users will be routed to any destination within a few taps. Additionally, drivers will experience seamless routing with voice recognition navigation commands.

Complete New Look and Feel

The new devices also feature capacitive touch screen technology and a brighter display. Drivers will be able to navigate through menu screens with just a swipe of the finger and can pinch and zoom for easy map viewing. Furthermore, the device will be secured with a new click and lock magnetic mount that can easily be docked and un-docked with one hand.

Features Overview

The devices offer exciting new features that enhance drivers’ user experience, including:

• Instant and continuous routing
• Crisp, sharp graphics and intuitive user menus
• Pinch-to-zoom and swipe from screen-to-screen using gestures
• Bluetooth® hands free calling^* to maximize safety
• Voice recognition to operate the device with verbal commands
• A click & lock mount to keep the device securely mounted while driving
• Expanded driving view on 4.3” (GO 2405 TM) or 5” (GO 2505 TM) glass touch screens

In addition to the new features, drivers will continue to benefit from TomTom’s most popular offerings, which include:

• Lifetime Traffic & Map Updates**
• Announces Street Names
• Advanced Lane Guidance

Availability and Pricing

The TomTom GO Series is initially available at Amazon.com, BestBuy.com and TomTom.com in the United States. The devices will be available at retail stores in mid-2011. Prices begin at $299.

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About TomTom N.V.

TomTom N.V. (AEX: TOM2) is the world’s leading provider of location and navigation solutions. Headquartered in The Netherlands, it employs over 3,000 employees worldwide. Over 45 million people daily use its solutions, be it in the form of dedicated portable navigation devices (PNDs), in-dash car systems or tracking and tracing solutions for fleet management. In addition, hundreds of millions of people use TomTom’s digital maps on the internet or mobile phone.

In 2009, TomTom reported €1.5 billion in revenues and a €340 million net cash flow from operating activities. More information about TomTom can be found on www.TomTom.com.

For the world’s most up-to-date route planner, including LIVE traffic information visit: www.routes.TomTom.com.

Notes for editors

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* Compatible mobile phone required

^** You receive non-transferable traffic data and up to four non-transferable map data updates per year until the product’s useful life expires or TomTom no longer receives map or traffic updates from its suppliers, whichever is shorter. Lifetime Maps available for US, CAN and MEX only. Lifetime Traffic available in US and CAN. Details and terms at www.tomtom.com/legal .