Adeneo Embedded hires new VP Marketing and Corporate Business Development to expands a new strategy and reach a new level

January 21, 2016 - Adeneo Embedded, a worldwide recognized expert company in Embedded and Mobile software development, announced today the deployment of a new strategic and marketing plan for 2016.

With more than 80 engineers worldwide, Adeneo Embedded provides embedded system software integration solutions. Thanks to a complete OS and Software expertise and through a close collaboration with leading Silicon Vendors including NXP / Freescale, Texas Instruments, Atmel or Xilinx, Adeneo Embedded provides worldwide support, training and engineering services to Original Equipment Manufacturers (OEMs) and Original Design Manufacturers (ODMs) developing advanced software layers solutions and connected devices.

After the development of several offices worldwide in France (2002), United-States (2007), Germany (2012) and Taïwan (2015) Adeneo Embedded will continues its development through a repositioning of its brand and marketing strategy.

“2015 was a good year for Adeneo Embedded with several successes at both partnership and customer’s project levels. The company continued its growth with a +20% turnover and worldwide activity.” Said Yannick Chammings, CEO at Adeneo Embedded. “By investing substantially in Marketing and Corporate Business Development, we expect maintaining this trend of growth and market penetration for the coming years and beyond”.

To continue on the momentum and further strengthen its presence and impact on the embedded market, Adeneo Embedded has defined a new marketing strategy that will be deployed in 2016. In order to do so, Adeneo Embedded’s management team has been reinforced by Sébastien Chaillot as the VP of marketing & corporate business development. Sébastien has a consistent expertise in growing startups and SMEs, creating business strategies and managing innovative projects. He implemented its skills as an entrepreneur in different sectors (Saas, industry, web) and as an expert consultant on marketing and innovation strategies on numerous projects involving technologies and market or business model innovations. He holds an Engineering degree from the National applied sciences institute of Lyon (INSA) and a Master degree in entrepreneurship from HEC Paris.

“Adeneo Embedded is a company that drives its development with passion and ambition. Its strong partnership spirit along with its high expertise will allow us to undertake the challenge to develop our software system integrator position with a global reach” says Sébastien Chaillot.

The market of embedded systems is evolving quiet drastically and Adeneo Embedded endeavor to provide the best solutions for embedded system software integration. Therefore all the team is working on several development axes such as consolidation of expertise, strategic marketing expansion and improvement, and new services for customers.

2016 will be a year full of the challenges and we are looking forward to collaborating with you this year.

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