Interactive Features Include a Fitness Challenge and Social Media Integration

REDLANDS, Calif., Dec. 12, 2011 — (PRNewswire) —  The Southern California teen who made headlines last year when he became the youngest person to summit Mount Everest has set his sights on the South Pole. Fifteen-year-old Jordan Romero will leave his home in Big Bear, California, on December 12, 2011, and journey to Vinson Massif, Antarctica's tallest mountain. During the climb, Romero and his team will use an Esri application to provide updates that include their GPS location, weather, and elevation. The app integrates with social media sites and supports the 7 Summits Challenge, in which Romero encourages others to participate in his climb by logging their own miles running, walking, cycling, or swimming.

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"This app will let my friends and family and fans come along on the climb," Romero said. "Thanks to the social media integration Esri developed, we can send our location and text messages from the satellite phone directly to Facebook. We will be able to keep the world updated every step along the way."

Those who sign up for the 7 Summits Challenge will use the app to record daily activities and miles covered. People who finish the challenge will be rewarded by having their own avatar virtually join Romero at the top of Vinson Massif.

"The 7 Summits Challenge aspect of the application lets our team share our message of setting goals and living healthier lifestyles," Romero said. "It's easy. You just sign up, set a goal, choose a summit, enter daily workouts, and view your development along with our journey."

Romero's father and stepmother, both experienced mountaineers, will accompany him up Vinson Massif, as they have done with his previous endeavors.

Updates from Romero and his team will be displayed live at www.jordanromero.com, sent via satellite phone provided by Network Innovations. Esri has partnered with GeoPro LBS Inc. to develop a service layer to capture text, e-mail, and GPS coordinates from the satellite phone every five minutes and store the data on Esri ArcGIS software. Information collected during the expedition will be published by ArcGIS for Server and consumed by a web application built with ArcGIS API for Flex. The service layer integrates with www.meteoexploration.com to deliver current weather reports and with Facebook to publish the team's messages.

About Esri

Since 1969, Esri has been giving customers around the world the power to think and plan geographically. The market leader in GIS technology, Esri software is used in more than 300,000 organizations worldwide including each of the 200 largest cities in the United States, most national governments, more than two-thirds of Fortune 500 companies, and more than 7,000 colleges and universities. Esri applications, running on more than one million desktops and thousands of web and enterprise servers, provide the backbone for the world's mapping and spatial analysis. Esri is the only vendor that provides complete technical solutions for desktop, mobile, server, and Internet platforms. Visit us at esri.com/news.

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About GeoPro LBS Inc.
GeoPro LBS Inc. ( www.geoprosolutions.com) is a developer and manufacturer of enterprise remote work force solutions and presence technologies. The company's products address a wide range of enterprise and government safety and productivity requirements and are distributed through a network of authorized partners. GeoPro LBS Inc. is headquartered in Canada.

SOURCE Esri